A Comprehensive Leadership Development Program

The Leading Growth Workshop is a comprehensive training and development experience built around Anthony Iannarino’s acclaimed book, Leading Growth: The Proven Formula for Consistently Increasing Revenue. Designed specifically for sales leaders and managers, this program delivers actionable strategies, executive coaching principles, and team leadership structures that drive real growth.

Historically, sales leaders have been promoted from the role of a sales rep. For a long time, there has been an assumption that because they were a great rep, that means they would make them a good manager. Rarely does this work out the way everyone intended.

Rarely, if ever, does a new manager get the training they need to help them be a great manager. And managers who have been doing this for years, generally struggle and feel they don’t have any power to hold their team accountable.

🎯 Who This Is For?

This workshop is ideal for:

• Sales Leaders managing full-cycle teams

• Sales Managers leading frontline reps

• Directors, VPs, and Regional Leaders

• Aspiring Managers preparing for leadership roles

Certification Included

Graduates will earn a Leading Growth Certified Sales Leader credential, demonstrating mastery in modern sales leadership principles and execution. This certificate is ideal for career development, team credibility, and internal recognition.

📖 Workshop Curriculum: Based on 15 Proven Growth Pillars

Each session is grounded in a core chapter from Leading Growth, ensuring an in-depth, methodical path to transforming your leadership effectiveness:

1. Vision – Define and cast a compelling vision that aligns and energizes your team.

2. Transformation – Lead the necessary change to evolve your team and outcomes.

3. Communication – Drive clarity, confidence, and alignment through strategic messaging.

4. Leadership Styles – Adapt your style to empower and elevate every rep on your team.

5. Decision-Making – Make consistent, confident decisions that accelerate outcomes.

6. Strategy and Alignment – Align team behavior with broader business strategy.

7. Accountability – Build a performance culture with high standards and autonomy.

8. Structures of Accountability – Install reliable systems for measurable growth.

9. People – Attract, develop, and retain high-impact sales professionals.

10. Effectiveness – Eliminate waste and focus on what wins deals.

11. Opportunities – Improve how your team identifies, qualifies, and captures opportunities.

12. Forecasts – Build accurate, actionable forecasts that leaders trust.

13. Protecting the Sales Force – Support your team’s energy, morale, and resilience.

14. Cadence – Establish consistent rhythms and operating mechanisms for execution.

15. Your Next Vision – Always be building toward what’s next for your team and business.

📅 Schedule

Each workshop session takes place virtually on Zoom and lasts approximately 75 minutes.

All times listed are Eastern time!