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Sales Accelerator Training for Reps

How To Create an Executive Briefing to Differentiate You and Your Offering

Live virtual training on Zoom

March 11, 2022 12 PM ET
March 22, 2022 12 PM ET

Live virtual event on Zoom
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NOTE:This is a 2-hour training that takes place across two dates, for 1-hour each session. This is not the same content and it is recommended you attend both dates to receive the full training.

Executing the modern sales approach is made easier when you open your sales conversation with insights and sense-making with an executive briefing. Your executive briefing will also differentiate you from your competition and position you as a trusted advisor and a consultative salesperson.

You Will Learn

  • How to construct an effective executive briefing. 
  •  Selecting and testing your insights and sense-making. 
  •  How to create engagement with senior leaders and difficult personalities.  

You Will Get Talk Tracks

  • How to open your executive briefing. 
  • How to deal with any challenges to your perspective. 
  • How to pivot to the next meeting.

You Will Get Action Items

  • Study the sample executive briefing. 
  • Build an eight-slide executive briefing. 
  • Present your executive briefing to a peer or a manager.

What's Included?

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Live Session With Anthony

This 4-hour virtual training session will take place online in a live Zoom session with Anthony.


Interactive Learning

Live exercises, breakouts, and Q&A with Anthony to help you dial in this approach to presenting & proposing.


Talk Tracks Workbook

The Talk Tracks Workbook with language choices for the common conversations you will need during a presentation and a proposal.


Presentation & Proposal Workbook

The Presentation & Proposal Workbook with exercises and most importantly examples to help you immediately use what you learn in the workshop.


Sales Accelerator Access

You will also have a 90-day pass to Sales Accelerator and access to a handful of modules that provide post-workshop learning, talk tracks, and the workshop recording.


Follow-Up Q&A Session

Roughly two to three weeks after the workshop, we will host a Q&A session. This will give you the opportunity to ask questions as you have been applying what you learned.

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Do Good Work. Can't Wait to See You There!